Protect what is yours

January 11, 2010 · 3 Comments

I was reading through some Facebook status updates and  came upon an interesting one from an old high school classmate. It said, “Bill (not his real name) is Married.” Now, I don’t keep up with Bill, and I really had no idea of his marital status prior to his post. “Nice,” I thought…”Bill got married.” Curious, I read the comments. (Does that make me a voyeur? Or, is that the POINT of Facebook?)

Anyway, the few comments made it clear that Bill and his wife (who apparently have some kids) were going to make a go of their marriage, which had apparently been on the rocks. (I guess that would be “complicated” in FaceBook lingo.)

None of this would be all that interesting or topical for me, except Bill’s comment at the end of the messages congratulating him  for sticking it out. He said, “Ya, we’re going to give it a go. Don’t tell anyone as I haven’t told my family yet. I didn’t realize Facebook was going to post it.”

Hmmm…Maybe not the best idea to announce your “status” on a social network if you want your friends and family to know first. Why didn’t Bill realize that Facebook was going to announce his status to the world? Or, at the very least, that it was not going to be “their little secret?”

I was thinking about this in light of the buzz about Facebook founder, Mark Zuckerberg’s recent comments about privacy. In an apparent about-face on the subject, he indicated that today’s consumer is not as interested in privacy as in the past. PC World quoted him:

“People have really gotten comfortable not only sharing more information and different kinds, but more openly and with more people. That social norm is just something that’s evolved over time,” Zuckerberg said. “We view it as our role in the system to constantly be innovating and be updating what our system is to reflect what the current social norms are.” Zuckerberg then pointed to Facebook’s recent privacy policy change that made user’s key information open by default as an example of the social network’s willingness to reflect “current social norms.”

For those unfamiliar with the recent changes, Facebook recently changed settings to allow your name, profile picture, gender, current city, networks, friends list, and all the pages you subscribe to to be publicly available information on Facebook. What does this mean to you? Everyone on the web can see it; it is searchable. (Yes, that means Google can come looking for you.)

Making the default “public” is kind of  like when you sign up for anything and the default is to subscribe to their newsletter and learn more information – not taking action is so much easier, many businesses get subscribers who had not intended to hear from them ever again. By the same token, if you’re not paying a lot of attention and being vigilant, you may be sharing more than you intend to online.

And, if you are my old high school friend, you are sharing because it feels natural, only later realizing the ramifications. Think about it…If you are who Google thinks you are, you need to step up and make sure you actively manage what it sees and knows.

-

Don’t forget that clear, concise, optimized job search materials AND a strong, well executed plan are key for job search success! I can help with every part of your job hunt! Need a great resume? Tips to use social networking? Interview coaching?  If you need help mobilizing your networks and your job search plans, learn more about how I can help you! While you’re at it, don’t forget those social networks! Be sure to become a fan of Keppie Careers on Facebook…I’d be thrilled to have you as part of the community! Since we’re on the subject of doing something new…Are you on Twitter? Jump on and touch base with me @keppie_careers.

photo by Bill Gracey

Related Posts:

  • http://blog.theresumechick.com Karen

    I think above all you need to Google yourself… What can they find out about you online? Be careful what you put out there. It is great to get into Facebook and all the other social networkgin sites. Be yourself, have fun… but takes this advice.

    If there is one person in the world you would not want to know a certain thing about you- then DON’T put it on your profile- even if you don’t think it goes public. Zip your lips and you will be a lot happier as nothing will catch you (employers, friends, family, and any peeping tom) know about you- YOU know about you!

    Want other helpful tips? Just Google me… I’m The Resume Chick.
    .-= Karen´s last blog ..Is Personal Branding for you? =-.

    • Miriam Salpeter

      Karen – Yes, you are right. My main focus – an ounce of prevention is worth a pound of cure! Once it’s out there on Google, it is virtually impossible to make it “go away.” Like my high school friend, I think many blindly share and don’t consider the ramifications. I think Mark Zuckerman is right – people are open to sharing online. Probably TOO open, and it leads to problems down the road. Thanks for commenting!

  • http://jobs.dcrecruiters.org DC Jobs

    I think Zuckerman is just engaging in some nice-sounding corporate speak. The guy founded and runs a company worth, at the very least, hundreds-of-millions of dollars. It’s his baby, and if he’s like most people, his instinct is to protect his baby.

    In reviewing the history over the last few years it seems that Facebook was one of the key players pushing an evolution of “social norms” regarding societies level of comfort sharing information online, rather than a company trying to play catch up.

    So he has to say something that sounds nice, that sounds as if Facebook is out, first-and-foremost, to advance the interests of its users.
    .-= DC Jobs´s last blog ..Getting the Most out of Interaction with Recruiters =-.