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Since transforming resumes is a big part of my business, maybe it is a bit ironic that I don’t write many posts about resume writing. However, I had an opportunity at the Career Management Alliance conference last week in NOLA to hear a highly respected professional – Don Orlando, speak about “Powerful New Ways to Showcase Clients’ Value.” He focused a lot on how to improve resumes and what types of things to include. I was nodding the whole time! Much of what he shared is exactly the type of advice I give my clients and the strategies he suggested are very similar to the ones I use when I write resumes, so it seemed a perfect opportunity to actually blog about the resume itself!First, Don reminded listeners that the resume is about the future, not the past! How often have I told my clients that very thing? It is very important to remember that demonstrating how you can be useful in the future – how you can solve the employer’s problems – will make the difference in helping you land a job. Don’t write a resume full of jargon from your past positions if that is not the same jargon your targeted employer understands or speaks. That is akin to ordering in French at a Chinese restaurant; you are unlikely to get the food you crave.
Don reminded us how important it is to illustrate how you solved problems and achieved results on the resume. He also noted that focusing on relative results – in context – is key. That is, if you improved sales by 15% in a downturn, when averages were in the negative numbers – say so! If you overcame obstacles to achieve a desired result – the reader wants to know! Focus on transferable skills without stifling yourself as a result of misdirected modesty. Don notes, the story is about the job seeker, not about the company.
Remember, having a great resume is one way to help you prepare to successfully network, interview and negotiate an offer, as Don remarked while I nodded…Yes! Having a great resume helps you bridge to your next job. I always say, “Show, don’t tell.” An action-packed, fully optimized resume is key.
I’ve written about how to evaluate your resume – how to look at your resume and decide if it is answering the key questions. Are you doing more than listing a bunch of “stuff” on your resume? In a competitive market, you must ensure that your materials are optimized to help get you to the next step. Take a good, long look at your materials. Are they a bridge or a roadblock to your targeted opportunity?
photo by Sandy Austin
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Article by Miriam Salpeter
Miriam Salpeter, author of Social Networking for Career Success, is a CNN-named "top 10 job tweeter" and contributor to U.S. News & World Report's "On Careers" column. Quoted in major media outlets such as The Wall Street Journal, The New York Times and NBC news for her cutting-edge career advice, Miriam is an in-demand writer and speaker regarding job search and social media. She offers custom packages for job seekers and business owners, including transforming resumes and creating social media profiles/personal websites for clients. Keppie Careers has you covered. Let's get started!
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I had an interview yesterday with a company that I'm very excited about. I had sent them a version of the resume we worked on about a week ago, and they responded back within 24 hours asking for an interview! Thanks for everything!
— Lauren BI did get a job offer today based on my new resume - more than I had in 1 month with the old resume! (Received this email within 48 hours of delivering new resume!)
— Andi DOur conversation served as great job interview practice. (Miriam) asks some tough, thought-provoking questions!
— Andrew RI am very pleased and excited by the results so far. This process has been a great "shot in the arm" for my confidence. Again, thank you for the kind words and the advice. This resume gives me a great foundation for my story in the interview. It was a pleasure working with you and I will keep you informed of my progress as well as recommend your services to whomever I meet. Thanks again!
— David TYou helped me reach for a promotion and get it! My new resume stood out among many other applicants and made my organization take a second look at me. I now understand that I am more marketable than I thought. I can define my strengths and skills, and I feel better about my career now that I know what I have to offer and where to focus my energies. Thanks so much!
— Jeff RI never thought it would happen, but I found a job! Your resume must have done the trick, because I've been looking so long and nothing! I'll be happy to tell my friends to contact you when they need help! Thanks so much!
— Cathy FI'm hardly a religious person, but I must bless you for all the inspiration and support you've given me. What you do is very special. I hope earthly rewards will follow, because you deserve them.
— Gloria MI floundered around for months, unemployed and without knowing what to do. Then, you revised my resume and wrote my cover letters and interview invitations started streaming in! I can't THANK YOU enough for all that you've done to encourage and support me in this tough time.
— Noel PI landed an interview within a week! They really like my resume. Thanks for all of your help!
— Julie RMiriam understands the frustration of the twenty-something trying to pursue a career and has devoted herself to helping others achieve their goals. My correspondence with Miriam has resulted in not only a renewed determination in the pursuit of my career, but also in a remarkable transformation for both my resume and, perhaps most importantly, confidence in myself.
— Susan PAfter being out of the work force for over four years, I was lost when facing the task of updating my resume. Keppie Careers was a life-saver! We all have skills and talents; however, getting them on paper in a way that pops out to potential employers is an art. Thanks to Keppie Careers, I now have a polished, professional and very well written resume and have found the perfect job! Thank you for your outstanding service!
— Monica MOur mock interview really narrowed down my weaknesses. Thanks for your great suggestions to improve. I'm much more confident and ready to take on my next job interview now!
— Alex MYou were so kind and thoughtful. I knew from reading your blog that you would be able to help me. I appreciate your efforts and look forward to using my transformed resume!
— Shelly C(Before we worked together) I felt like I had no skills, that no one would look twice at my resume, let alone hire me, and I should just give up before I even start. Now I feel amazing! You helped me remember that I am good at something, and that I do have some marketable skills. Actually, for the first time in a while, I feel good about what I'm saying about myself. (Now I'm getting all weepy). So again, thank you!
— Kelly LMiriam, I must tell you again how pleased I am with what you've done for my resume so far. When I'm lying awake at night worrying about my future, I feel better when I read about my accomplishments as you've set them out so far. I can't tell you how much this means to me.
— Gloria M