My main points of contention are in the blanket statements that you become average working for someone else and that there are no great jobs. Your point above suggests that you agree great jobs are possible! Good companies allow exceptional people to take their skills and run with them. It is possible to find an opportunity that offers a great, creative and supportive working environment without needing to worry about less interesting minutia inherent in the entrepreneur’s life.

Suggesting such an opportunity automatically corrupts and makes a worker average is extreme in my opinion.

Sure there are remarkable people who couldn’t run a business if their life depended on it, but those aren’t exactly the people Seth writes for…

It seems to me that if I was hiring people to work at the Container Store or Campbell’s or other places that give people freedom and independence, I’d sure want people that had the characteristics you list.

Oh, that’s right! These are the characteristics that not everyone has, the ones you need to be an entrepreneur… which is why I’m encouraging you to skip the mind numbing, grinding down process of being put in a heap of resumes.

Isn’t this who you would be looking to hire?

* Strong needs for control and independence
* Drive and energy
* Self-confidence
* A point of view of money as a measure of performance
* A tolerance of ambiguity and uncertainty
* A sense of social responsibility

and that they are good at:

* Problem-solving
* Setting (and achieving) goals and targets
* Calculated risk-taking
* Committing themselves for the long term
* Dealing with failure
* Using feedback
* Taking the initiative
* Seeking personal responsibility
* Tapping and using resources
* Competing against self-imposed standards.

Seth Godin’s last blog post..Why aren’t you (really) good at graphic design?