Keppie Careers

Social media speaker, social media consultant, job search coach

Finding the silver lining in job search – Altruistic Tuesdays!

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If you look hard enough, you can find a silver lining in this economy for job seekers. Many people have been trudging along in careers that didn’t suit them, but leaving seemed impossible and risky.

Taking advantage of a layoff and turning a difficult situation into an opportunity is not always easy, and it may not be the first thing that comes to mind when making plans for the future. Let’s face it, if you have always done a certain type of work, it is easy to think that your “next” thing needs to be that same thing. If your field does not seem to have much of a future (or even a present!), making a change is obvious and necessary, but I hope my new series of posts will remind ALL job seekers that this may be a good time to take a different path!

I recently reviewed Alexandra Levit’s new book, New Job, New You – A Guide to Reinventing Yourself in a Bright New Career,where she highlights stories of people who have made career changes for a variety of reasons, including:

  • Family requirements
  • Need for independence
  • Desire to pursue additional learning
  • Financial aspirations
  • Pursuit of a passion
  • Personal or health setbacks
  • Honing a talent or skill

There is no doubt that layoffs can lead to a second career. (Take a look at this piece from NBC Nightly News that highlights people who made big jumps.) It is no surprise that Marci Alboher commented in this story. An authority on career changers, Marci is a senior fellow at Civic Ventures, the author of One Person/Multiple Careers: A New Model for Work/Life Success and creator of the popular Shifting Careers blog and column for The New York Times. I’ve had a chance to talk to Marci about her work for Civic Ventures and the resources they offer via Encore.org. (Learn more about Civic Ventures and Encore.org HERE.)

My discussions with Marci and reading Alexandra’s book inspired me to create a new, ongoing feature here on my blog. I’m going to highlight stories of people who have made big career changes. To start off, I will share information and resources for and from those who have shifted to not-for-profit careers. I will call this feature “Altruistic Tuesdays” and highlight resources, many from the Encore.org site, aimed at smoothing the transition.

If you have a story to share, please contact me! In the meantime, think about how you can use your skills in a different setting…What have you always wanted to do, but never thought it was possible? You can translate your skills (maybe along with some new training) into a whole new career.

photo by pranav singh

Job searching tips from the trenches – how to get the job you want

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Today, I am happy to share a guest post by Teresa Basich, who has just joined Radian6 as the company’s Content Marketing Manager. Teresa writes a terrific blog, Writing On Purpose and is on Twitter @transitionaltee.

Job searching. It’s daunting these days, isn’t it? With talk of mile-high unemployment rates and the scarcity of jobs lurking around every media corner, it can be easy to become overwhelmed at the thought of having to look for your next big break. When I began my job search in January of 2009, I was up against more than just a bad economy and scary news stories; I was hoping to make a slight career change and find my new gig 2,000 miles away from my current city of residence.

Despite the odds, I was offered an incredible role that will allow me to finally do what I love and move across the country, too. If you need proof the old ways of finding a job don’t work anymore, my story is that proof. And if you need some ideas for how to get started on the road to a job you truly love, start here.

3 Dos and 1 Big Don’t to Help You Get the Role You Want

Strategically network. Don’t just throw yourself into every networking event you can fit into your calendar; seek out industry- and organization-specific events that you know people you’re interested in connecting with will attend. Because I’m a bit of an introvert, I joined online social networks and made a point to connect with professionals I respected who worked for companies doing great things. And when I felt comfortable, I took those relationships offline. Bottom line: spend your networking energy making connections that count.

Invest in your résumé. Remember, your résumé is your first impression and one shot. And not only will a well-crafted résumé make a fantastic impression on potential employers, if it’s at its best, it’ll remind you how great a professional catch you really are. I “met” Miriam of Keppie Careers via Twitter and decided to enlist her services after finding the resources and advice she tweeted incredibly helpful. Miriam and I worked together to revamp my résumé, so I was able to take ownership of the document while she taught me how to reflect on my experience in ways that highlighted what I’d accomplished in my career.

Show what you know. Your path to success lies in the knowledge you hold, but that knowledge will get you nowhere if you don’t demonstrate it. There are plenty of opportunities outside of formal interviews in which you can show your smarts, including informational interviews, online forums, professional meet-ups and volunteering. Not only did I engage in conversations about marketing and social media on Twitter, I created a blog and maintained it regularly to demonstrate my writing skills and inspire engaging conversation.

Don’t wait. One of the biggest mistakes people make in their professional career is waiting until they need a network to build it. It is so easy to get comfortable with your job and put off attending professional events and joining business organizations, but if you do the work now, you’ll make incredible connections while continuing to learn about your field outside the bubble of your organization. And, if the time comes for you to tap into your network for help, it’ll be ready and waiting. I made the unfortunate mistake of waiting until I lost my job to build my network, but now that I’ve experienced the power of my connections firsthand, I don’t plan on letting that network dissipate.

There is no one standard way to successfully navigate a job search, but having a few tips in your pocket from someone whose “been there” can help. Although these sound like basic action steps, it’s surprising how many job seekers stubbornly avoid them. Connect with people, put time and effort into your résumé so it reflects what you’ve done and take those opportunities that give you a chance to show off your smarts. Good luck out there!

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If your job hunt is stalled, I can help! Need a great resume? Tips to use social networking? Interview coaching?  If you need help mobilizing your networks and your job search plans, learn more about how I can help you! While you’re at it, don’t forget those social networks! Be sure to become a fan of Keppie Careers on Facebook…I’d be thrilled to have you as part of the community! Since we’re on the subject of doing something new…Are you on Twitter? Jump on and touch base with me @keppie_careers.

Help for job seekers in a rut

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There is a church down the road from my house with a marquee. It says, “Don’t count the new year. Make the new year count!” That message really rings true for me. So, how to make the most of the new year? Count on yourself! [Read more…] about Help for job seekers in a rut

What to do if you are unhappy at your job

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I can’t tell you how many studies I’ve seen quoted that detail how many people are unhappy with their current jobs and will jump at the first chance to find something new once there are opportunities. Does that describe you? You’re looking to jump ship at the next opportunity?

If you are lucky, opportunity will come knocking. Maybe you have a well-developed and strong network, a great LinkedIn profile (that makes it easy for recruiters or hiring managers to find you) and you are well known in your industry. Maybe you will provide a resume only as a formality, once you’ve already been offered the job.

If that does not describe your situation, you are in good company. Most people neglect their networks and pay no attention to materials that will support their search for something better. When is the last time you looked at your resume?

No, this is not a “get your resume ready now or you will regret it later” post. (Although, it isn’t a bad idea to get your resume and supporting materials ready now!) Instead, this post is a wake-up call to everyone who does not like their jobs.

Think about it – what exactly do you NOT like? What can you do about it? Have you been wasting away, bored at work because it is actually boring, or because you have allowed yourself to be complacent and don’t look for any new challenges? If you work at it, are there projects you could take on that will broaden what you can add to your resume? Expand its depth?

Have you fantasized about different job opportunities that are advertised and noticed whether or not you are actually qualified? What skills would be best to add to your current resume to make you more qualified for your next challenge? Have you thought about making a plan to get those skills?

For example, you notice that team leadership seems to come up in every job description, but you haven’t really led any teams. Maybe it’s time to volunteer to head up a program or to engage with a group where you can take a leadership role. (This may even be a volunteer opportunity outside of work. If it is significant and successful, you can include it in your experience.)

Or, maybe there is a specific credential or skill set you are missing. Maybe now is the time to take some training or to pursue those goals. Showing interest in improving your skills is a great way to be a leader at work. It may also help propel you to a whole new adventure!

You may be surprised, but taking some initiative and engaging in a plan to mindfully move from here to there may actually make you like your job a little more. More importantly, it will help set you up for what is next, and we all know that one of the only things we can count on in work is change.

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Making a change can be tough. I can help! Don’t forget that clear, concise, optimized job search materials AND a strong, well executed plan are key for job search success! I can help with every part of your job hunt! Need a great resume? Tips to use social networking? Interview coaching?  If you need help mobilizing your networks and your job search plans, learn more about how I can help you! While you’re at it, don’t forget those social networks! Be sure to become a fan of Keppie Careers on Facebook…I’d be thrilled to have you as part of the community! Since we’re on the subject of doing something new…Are you on Twitter? Jump on and touch base with me @keppie_careers.

photo by jasoHill

Age discrimination in the job hunt

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I’ve been thinking a lot about age discrimination facing job hunters. I plan to do a series of posts on the topic and have been collecting links and resources. There is certainly no shortage of information. (If you are an expert on the subject, or a job seeker with a personal experience or story to share, be sure to contact me!)

When I started to think about this topic, I remembered a blog that Marci Alboher wrote that described a job hunter, Lisa Johnson Mandell. Lisa was profiled on the Today Show because she had transformed her image as a 49-year old “over-the-hill” job seeker (in her industry – entertainment) by taking advantage of online resources and re-making her image to seem more “hip.” I was intrigued by the story at the time and wrote a blog responding to the topic.

(In a funny coincidence, Marci Alboher, author of the book, One Person/Multiple Careers: A New Model for Work/Life Success, is now a senior fellow for Civic Ventures, an organization dedicated to helping people reinvent themselves with “encore careers.” I’ve recommended their GUIDE for boomers (and anyone) who hopes to reinvent their careers in favor of doing something in the nonprofit world and/or the public sector.)

In doing some digging, I found out that Lisa actually has a book out now on the subject of remaking yourself for the job hunt – Career Comeback. In it, she talks about everything from appearance to attitude as they relate to overcoming age discrimination in your job hunt.

I just received my copy of Lisa’s book today, so I was inspired to share the post I originally wrote in July 2008 on the topic of ageism on the job hunt. I think it is just as topical (if not more so) today! Here is a version of that post…

You thought social media was for the “kids?” Blogging, Twitter, Facebook…You don’t have time to engage online with a bunch of people – you’re busy with your job hunt! Think again!

If you haven’t looked for a job in a while and/or aren’t tuned in to managing your “digital footprint” – what comes up when someone “Googles” your name – it’s time for a quick lesson in social media. The long and the short of it is this: an online presence is key to how people will perceive you. Especially if you are in a “young” industry that discriminates against workers over 40, appearing connected to new ways of presenting yourself (your brand, as it were), may help you open doors that seemed closed.

Take the story of a 49-year old entertainment reporter (as reported in Marci Alboher’s blog) who remade her image by freshening up her appearance and wardrobe and creating a hip online presence that made her seem younger than would belie her 20 years of industry experience. She hired people to help her, which is a great idea, but Marci points out that asking fashion conscious friends and teenagers (your children or others’) for advice and information about trends and technology is another option.

The key factor is, no matter how much experience you have, it is important to keep up with what is going on in today’s job market. Video resumes, Wikis, video conferencing, podcasts…Job seekers should be aware of these technologies and willing to use them! Be resourceful and aware – you may be surprised to learn that Web 2.0 tools can be a lot of fun and helpful beyond networking and job seeking. (Be sure to let me know when you start using a Wiki to plan your next potluck!)

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Facing discrimination in your job hunt? I can write your resume to make you look younger. Need help navigating social media and online networking? Keppie Careers is here for you! Don’t forget that clear, concise, optimized job search materials AND a strong, well executed plan are key for job search success! I can help with every part of your job hunt! Need a great resume? Tips to use social networking? Interview coaching? If you need help mobilizing your networks and your job search plans, learn more about how I can help you! While you’re at it, don’t forget those social networks! Be sure to become a fan of Keppie Careers on Facebook…I’d be thrilled to have you as part of the community! Since we’re on the subject of doing something new…Are you on Twitter? Jump on and touch base with me @keppie_careers.

photo by Help Age