Keppie Careers

Social media speaker, social media consultant, job search coach

Resume Key Words and a Great Visual Tool

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Well-informed job seekers know that companies typically screen resumes using software that searches for key words. That’s why your resume should be targeted/personalized for each job. Re-writing even a little of your resume can help scanning software mark your resume as one to review further!

College Recruiter had a link to a fun tool called Wordle. It describes itself as:

“A toy for generating “word clouds” from text that you provide. The clouds give greater prominence to words that appear more frequently in the source text.”

In other words, Wordle will create a visual representation of your resume, highlighting words that it senses as more important or prominent and downplaying the ones that don’t have much impact. If you are trying to highlight yourself as a highly technical team player and your visual representation doesn’t highlight those topics, you may want to consider re-working things! In any case, this looks like a fun tool to put some spice in your job search. Just think – you can make art out of your resume!

I will do more than just make art of your resume…I’ll write it to ideal specifications so you will get noticed! www.keppiecareers.com

Wordle resume by climbnh2003

Tips When Considering Jobs Beyond Your Qualifications

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.reach for the stars.

Job applicants who spend a lot of time looking at ads often have the same question: Do I apply for this job if it seems like a reach? Am I wasting my time if I don’t have all of the qualifications?

First, a personal story. The last time I conducted a national job hunt for myself, there were many jobs that appealed to me that were technically beyond my experience level. If I had a strong interest and willingness to write a great cover letter, I applied anyway and stressed the qualifications I DID have for the job. Inevitably, the positions I thought I had no chance at invited me for an interview. Why? Maybe it was because I invested extra time and effort in my materials. Maybe it was because I made a good case and they thought I was worth an interview.

In the end, I was offered and accepted a job that wasn’t exactly a “reach,” but had a lot of growth potential before I had closure on all of the other interviews.

Some things to consider when you apply for jobs that seem beyond your experience:

Job ads are “best case scenarios,” sometimes considered “pie in the sky” descriptions.

In the old days, employers who advertised paid by the word or square inch for a newspaper or magazine ad. Today, with online ads, the sky is the limit. Linking and unlimited space offer employers the opportunity to list EVERY possible skill desired. Do they really expect to find someone who meets every qualification? Probably not.

Case in point, I recently wrote a job description for a client hiring a key team member. Believe me, this ad left no stone unturned; the client wanted to list his dream candidate’s qualifications. He figured it was worth shooting for the moon with the expectation of landing in the stars! If a less qualified but enthusiastic, skilled applicant impressed him, I assure you specific skills would not have been the deciding factor.

If you only apply for jobs you actually qualify to do, your career will never accelerate.

Most employers hope to fill jobs with people who have already done exactly what they need someone to do! No learning curve means less training and less trouble for the new employer. However, if you only apply for jobs that list skills you’ve already accomplished ad naseum, how will you advance your career?

At the very least, you should be reading ads beyond your reach to learn what skills you might want to try your hand at developing in your current job.

Make a point to understand your skills and qualifications. Know your limitations and where you have potential to successfully stretch.

A little self-assessment can go a long way. You must know yourself to sell your skills. If you apply for an interview for a position that is a stretch, be prepared to sell yourself and defend your ability to get the job done. Know what transferable skills you possess that will make you successful. You can apply for “reach” jobs until you are blue in the face, but if you don’t know how to convince the employer that you CAN do the job, even if you haven’t ALREADY done it, you’re going to be looking for a long time.

Keppie Careers – we write your resume, teach you how to apply for the right jobs and encourage, enlighten and empower you for success!

photo by for the love of photography

Tim Russert's Lesson to Job Seekers

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To some, it may seem like old news. Anyone who is plugged in knows that Tim Russert, host of NBC’s Meet the Press and influential political commentator died suddenly of a heart attack while at work. The fact that he died so young (at 58), right before Father’s Day, leaving a son who just graduated college and his own father as well as his wife is so sad…Having lost my own mom right before Mother’s Day two years ago, the timing of his death was especially poignant for me. All of this by way of saying that I’ve thought a lot about Tim Russert and his family, considering that I don’t know them personally.

Since I try to only write about my niche – job hunting topics with the occasional foray into general career issues, in the day or two after his death, I didn’t immediately see a connection in this story that I wanted to share in my blog. Today, with some distance, I realized that there is a critical career related lesson I’d like to mention.

As I watched and read coverage of Tim Russert’s death, everyone who worked with him pointed out his generosity of spirit and willingness to mentor colleagues. In fact, the quote on one of the memorial programs for Tim Russert reads, “No exercise is better for the human heart than reaching down to lift up another person.” I heard him described as someone who pulled others up and then held them there, nurturing and celebrating their successes.

My sense from the tributes memorializing him is that this quality, along with Russert’s reported love of family, work and life, may have contributed as much to his success as his tenatious questioning of political figures.

Yesterday, I wrote about being a “connector” and what a great aspiration it is to become a networker who networks generously and links people for their advantage. Similarly, this is a great time to think about the value of a mentor. Being a mentor can raise your career aspirations. People who see your kindness and generousity of spirit will help lift YOU to higher career heights. How much easier will it be to find people to offer recommendations and references if you are a strong mentor? How much more will you enjoy your work life if you really care about the people who work with you?

For young people entering the working world for the first time, the lesson is to seek a mentor and to someday aspire to be one. Get to know the people who work with you. Care about their lives, their children, their sports teams. Connect because you care and people will respond. Your career and your life will be the better for it!

Keppie Careers hopes to encourage, enlighten and empower you for success. www.keppiecareers.com

Pin Credit and Blame – Accountability and Your Job Hunt

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Accountability.

Wikipedia defines it (in part):

Accountability is a concept in ethics with several meanings. It is often used synonymously with such concepts as answerability, enforcement, responsibility, blameworthiness, liability and other terms associated with the expectation of account-giving. As an aspect of governance, it has been central to discussions related to problems in both the public and private (corporation) worlds.

Ultimately, focusing on accountability pins both credit and blame where it is due.

What does it have to do with your job hunt?

When you are in the workforce, typically you are accountable to someone. There is a supervisor or board of directors overseeing what you are doing and offering guidance, constructive criticism and an incentive to get the job done.

A lot of people
need to be
accountable
to someone (else)
in order to be successful.

This (in part) is why some people are not well suited to striking it out on their own in a business or may not be successful working at home. Without someone to oversee their work on a daily basis, they are not as successful. In a job search, most of the time, you are only accountable to yourself.

Here are 5 tips to help you hold yourself accountable in your job hunt.

And 1 tip if you’d rather not.

1. Set achievable goals. Clarify your expectations. Look at your job search in the context of your life. If you are job searching full time without other responsibilities, you should be able to set the bar higher for what you can realistically achieve. If you are still working or responsible for your children full time, your goals should reflect that reality. Decide how much time you can spend on your hunt and focus most of that time on networking (in person and online).

2. Track your progress. Hold yourself accountable to your goals. Personally, I love a check-off list; make a list of things to do and check them off as you go.

3. Give yourself incentives. We all work best when we have incentives. You went to that “work the room” event that you knew you’d hate? You even talked to three people (your goal number)? Give yourself the afternoon off the next day!

4. Consider getting a job search buddy. This can be an in-person contact who goes to networking events with you or an online contact to commiserate about how long it takes to hear back from employers. Consider joining Secrets of the Job Hunt Network, a social network for career professionals and job seekers. You can message other job seekers and also view posts by career professionals. (I’m a regular contributor.)

5. Note your successes and less than stellar performances. I have a client who charts his performance in interviews in order to learn from his mistakes and repeat his successes. Focusing on what you are doing well and learning from your mistakes will help keep you accountable to yourself and keep your job search moving forward.

So, you’d rather not hold yourself accountable?

One tip for you – hire a coach to guide you through every step of the way! You don’t want to update your resume for each job? Cover letters bore you? You’re not sure what you have to offer or even where to start with your search? I am here to help encourage, enlighten and empower you for success in your job hunt. Contact me at [email protected].

Clarify Expectations for Your Job Search

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Photo by yourpaldave

Growing up, my good friend frequently offered two words of advice that seemed to work for most any situation. The advice? “Clarify expectations.” Think about it – how many problems would be prevented if only the parties had set up specific expectations prior to engaging in whatever caused friction or hurt feelings? Letting everyone know what to expect – upfront – is a great problem-preventing strategy.

So, why am I telling you about my friend? I think his advice works well for job seekers.

Clarifying expectations for your job hunt will solve you countless
problems and needless anxiety.

Clarify how long you expect to search for a job. In the old days, the figure that was tossed around was to expect to search one month for every $10,000 in salary. So, if you are hoping to earn $80,000 – expect an 8-month search.

The fact is, there is no specific data that indicate how long it will take to find a job. Everyone’s situation is unique.

While hiring a resume writer or coach will most likely shorten your search, and focusing your hunt in productive areas (networking) and avoiding time drains (zapping tons of resumes online) will help, there’s no hard data on the subject.

So, you are kind of on your own here. Assuming you need to find a job, the choice factor mostly pertains to holding out for the “right” job. Maybe you have opportunities to take positions for less money than you’d like, or jobs that are not as interesting or challenging, but you want to hold out as long as possible for a job you’d appreciate.

Think about this…What is your time line? What is your financial situation?

How long can you wait before you will need to take a job – any job?

Be clear with yourself – and realistic with your expectations. Most people probably won’t be able to pick up their dream job in a month, but maybe your network is so evolved and your job hunting skills so well trained that you can meet that deadline. Your search will be more productive if you know how long you’ll allow yourself to hunt. You may be less stressed after one or two months if you’ve recognized and clarified the fact that you expect your search to take 6 months or more.

Stay tuned for more tips about how clarifying expectations will help you in your job hunt.

Keppie Careers is here to help you meet your expectations. Do you need a great resume? Tips to get you through the day? Contact us: www.keppiecareers.com