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Keppie Careers

Social media speaker, social media consultant, job search coach

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Follow up that keeps you top-of-mind

September 14, 2009 By Miriam Salpeter

I’ve been thinking a lot about how job seekers can stand out in a crowd. I wrote about it last week and suggested that it is not as difficult as you might think. Today, I’m adding a new feature to my blog and trying video blogging for the first time. Bear with me on the lighting issues! Hopefully, the tips will make up for my lack of a camera operator and high-tech studio!


Learn more about how I can help you get your search going in the right direction! CLICK HERE for more information!

Filed Under: Career Advice, Interviewing, Networking Tagged With: Career Coaching, follow-up, Interviewing, job seekers, keppie careers, Miriam Salpeter, Networking, video blog

Holidays are great for networking.

September 6, 2009 By Miriam Salpeter

bbq138519714_b63415aa6e_mAre you on your way to a Labor Day bar-b-que? Have you considered that it is a great opportunity to network if you are looking for a job?

Many new job seekers or people who haven’t looked for a job in a long time may not know about the “hidden job market.”  Sounds sinister, but all it really means is that most (70 – 80% or more!) of jobs aren’t actually filled with people applying to a job posting or announcement; they are filled via personal connections.

You can see why it’s a good idea to get on this networking bandwagon!  Networking is a huge topic, and I have tons to say on the subject, but since we are in the midst of another holiday, let’s leave it at this:

If you’re going to a picnic or party, you will probably have an opportunity to meet some new people.

How can you introduce yourself with an eye toward seeing if there is a potential career link with your new acquaintance?  Ask someone if they did anything fun over the summer…Strike up some conversations that have NOTHING to do with your job search.

You never know where you’ll meet the professional connection that will link you to a new opportunity.

If you’d like a copy of my ebook about how to optimize your networking for holidays (or anytime, really), subscribe to receive my blog via email. It’s free! Click here to subscribe and receive a free ebook.

Learn how I can help you navigate your job hunt.

photo by andreassolberg

Filed Under: Networking Tagged With: career coach, holiday networking, in-person networking, job hunt, keppie careers, Miriam Salpeter

Review of The Twitter Book

August 30, 2009 By Miriam Salpeter

thetwitterbook4166iaPKDKL._SL500_AA240_You didn’t think you needed another social network to propel your job search? You’re on LinkedIn – isn’t that enough? If you are a regular reader, you know that I am a bit of a Twitter evangelist! I think that Twitter is a terrific resource for job seekers, entrepreneurs and all professionals for connecting and network expanding.

While I think of using Twitter as second nature, there are many “ins and outs,” and it really is not all that obvious to everyone. So, I was excited to receive The Twitter Book, by Tim O’Reilly and Sarah Milstein. As the authors note in Chapter 1, “Twitter lives a dual life. On one hand, it’s a simple service. Besides letting you share and read very short messages, it has few bells and whistles. On the other hand, it can be surprisingly hard to figure out. The screens aren’t particularly intuitive and the jargon and symbols are obscure.”

So, I read the book both as an expert user and as a coach looking for resources to help my clients become more frequent and successful Tweeps. I was not disappointed on either count!

For new users, the book offers a tutorial on how to get signed up and started and how to create a profile. I was surprised and delighted to find that Sarah and Tim actually quoted my Twitter profile as an example of a bio that tells a story (see page 23)!

The book covers all of the terminology that Twitter users need to know and provides pictures and examples throughout. Need to know how to find people? Done. How to tweeet from the road? Done. What’s a RT (retweet) and can you edit it if it is too long to send? (Yes, but consider using “via” if you change it substantially,” p. 115).

Power users – did YOU know that there is an opp called 140it that “uses common cutting conventions to whittle down” your posts if they are too long? (It doesn’t work for every post, but I had never heard about it, and I’ve been tweeting up a storm for a while now.)

Suffice to say that any detail you need to know is available in this handy, easy to use reference.

But, using Twitter successfully requires more than just a list of “how to,” practical concerns. There are many nuanced aspects, and Sarah and Tim don’t forget about them in this book. Included in the book: discussions about how many people to follow, how to have great conversations, how to @ reply so the user will know what you mean, how often to tweet and how to go beyond “what are you doing?” to be a contributing member of your Twitter community and more.

I’d recommend this book to anyone hesitant to try Twitter because it seems overwhelming and current “tweeps” who would like to pick up some tips from the pros. You can follow the authors at @timoreilly and @SarahM and you can follow the book’s hashtag (“demystified” on page 41) -  #twitterbook.

Need help getting started using Twitter for your job hunt? Your resume isn’t doing the job it needs to do? Click here for informtion about how I can help with your search.

Filed Under: Career Books, Job Hunting Tools, Networking, Quoted in..., social media, Uncategorized Tagged With: keppie careers, Miriam Salpeter, Sarah Milstein, The Twitter Book, Tim O'Reilly, using Twitter

Seven Days to Online Networking – a review

August 23, 2009 By Miriam Salpeter

seven days to online networkingJ5502If you want to stay competitive in today’s job market, it is crucial to incorporate today’s social networking tools into your job search. Not necessarily to find more job postings (although that is certainly possible), but to connect and interact with people you might not ever have another opportunity to “know” online or meet in person.

I first meet Ellen Sautter and Diane Crompton, co-authors of the book, Seven Days to Online Networking, last April, and wrote about their presentation sharing some details from the book. I have since had the opportunity to get to know Ellen by attending a weekly networking event with her. Anyone looking forward to reading the book should know that Ellen really lives by the philosophy of helping job seekers connect and goes out of her way to be generous and helpful to anyone who requests her advice and assistance.

Ellen and Diane’s book really does cut down the clutter to help job seekers and others dive into social networking in a short amount of time. By first explaining WHY you would want to network with millions of people (!), exploring the issue of how to find the time and identifying the importance of social networking, they bring the reader to the “guts” of the book – How to Stand Out in the Cyberspace Crowd.

With a market flooded with profiles, blogs and digital dirt, can one person really make inroads and “be someone” online? The answer is yes – if you know what you are doing and how to get there! Ellen and Diane offer an easy to understand and digest tutorial to help even the most resistant networker join the fun online.

Readers will learn the “do’s and don’ts” of online networking, how to optimize their use of blogs (their own or others’), various professional networking sites to explore (such as XING and Ryze) and how to start thinking about a “webfolio” – information on a website identifying skills and accomplishments.

I highly recommend Seven Days to Online Networking to anyone who is overwhelmed at the prospect of jumping online, but recognizes how important it is for career success. WIN a copy! Leave a comment here and at my other blogs for a chance in a random drawing!

GreatPlaceJobs

Examiner.com

Secrets of the Job Hunt

Sometimes, it pays to  hire a coach to teach you everything you need to know! Need some help getting your job search jump started? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.

Filed Under: Career Books, Networking, Social Networking Tagged With: advice, Diane Crompton, Ellen sautter, job search, keppie careers, Miriam Salpeter, Networking, review, Seven Days to Online NEtworkng

Looking for a job? Use old-fashioned marketing techniques – be where they are!

August 10, 2009 By Miriam Salpeter

deli meat.3387838463_c25c1b844fThe other day, I was in our local Target Super Store…School starts today where I live in Atlanta, so the store was packed with school-supply shopping parents and kids. Clearly, the area with the most traffic was in the back corner, with bins of Elmer’s glue, Crayola crayons and a slew of other “must haves” for school kids.

While rummaging through 6-for-a-dollar bins of glue sticks, I was surprised by a rolling food cart. The woman from the deli was bringing her wares to the back of the store – samples of deli meat. If you bought something, you received a free package of cheese.

Since it seems as if every experience I have turns into a lesson for job seekers, it struck me that the lesson of the deli cart is simple: Go where the people are! The majority of shoppers that day were tending to spend time in the back of the store, maybe skipping the deli counter. Bringing the deli counter to the people was a great idea, and I am sure many people bought something they might not have considered as a result.

So, if you are looking for a job, are you going where you are likely to encounter people who can positively influence your search? Some ideas:

Regular readers know I love to suggest using Twitter for the job hunt. If you’re on Twitter, you are in a space full of others like you, CEOs, coaches and a slew of people who may have common interests. It’s a place where there is a community for everyone. Even cat lovers! Everyone is a potential contact. If you are not there, you miss out.

LinkedIn. This is a given. If you don’t have an optimized LinkedIn profile, it’s going to be tough for all of those recruiters who are sourcing there to find you!

In-person meetings. Have you joined the local chapters of professional development groups in your field? (And do you attend their meetings?) Have you looked up Meetup.com in your area? How about your alumni organization? Don’t discount social groups that have nothing to do with your job hunt or professional interest. You never know who you might meet at a backyard barbeque or at the local swimming pool. Go where people you DON’T think can help you go!

What ideas do you have for meeting people where they are? It’s just as important for people marketing their skills and accomplishments to be in the right place at the right time as it is for merchants to target their customers with their products.

—


Sometimes, it pays to  hire a coach to help you fuel your search! Need some help getting your job search jump started? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.
In Atlanta? GA is expecting > 10.7% unemployment. Get ahead of the game so you will be prepared to search for your next opportunity with local job search interventions: http://youneedajob.org/.


Sometimes, it pays to  hire a coach to help you fuel your search! Need some help getting your job search jump started? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.

In Atlanta? GA is expecting > 10.7% unemployment. Get ahead of the game so you will be prepared to search for your next opportunity with local job search interventions: http://youneedajob.org/.



photo by Johnswilliamsphd

Filed Under: Networking, Uncategorized Tagged With: find a job, job, job hunt, keppie careers, marketing, Miriam Salpeter

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