Keppie Careers

Social media speaker, social media consultant, job search coach

How long should your answer to an interview question last?

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dracula.1897732142_1079d06cf9_mThis week, a mock interview client  – let’s call her Meg – reminded me of an important lesson in interview-ology that I thought I’d share. Meg was the first mock interview-ee I’ve ever had who was extremely concerned about the length of her responses! Usually, I have to explain the fact that employers (everyone, really) have very short attention spans and are not likely to continue to focus if the response drags on and on.

Meg had the opposite problem. Her replies were very short. Unfortunately, at the risk of leaving OUT key information that would help convince the interviewer to hire her.

Interviewing Meg, someone so focused on “how long she should talk” highlighted the fact that encouraging clients to keep answers short is just part of the story, and one that can be taken too literally, at the expense of a high-quality interview!

(Indulge me here a minute…)

Have you ever listened to a professional storyteller? (If not, you’re missing out, but I digress…) Usually, the story itself will be longer than the typical “listening span” we naturally have. However, the forward motion of the story, the storyteller’s investment in the tale and the intriguing details all combine to propel listeners forward. They stay with the story for a pretty simple reason – they want to KNOW WHAT HAPPENS!

Need help telling YOUR career story?
Check out my new book: 100 Conversations for Career Success

So, when you respond to interview questions, there is no need to time your answer with a stopwatch or worry how many seconds you have to reply as long as you are telling a compelling story that ANSWERS THE QUESTION. Think about it – if a child asks you to relay the Dracula story and you start out discussing Snow White – you’re going to have mutiny on your hands! Similarly, focusing on actually addressing the question at hand is the most important factor in an interview.

Your interviewer is listening for the answer to the question. If you make it clear that you are addressing the question from the get-go, you have a much better chance of maintaining his or her attention level and interest.

While I am not advocating for 20-minute, fully fleshed out tales a la a professional storyteller in the interview (lest hiring managers and recruiters try to pelt my website with tomatoes!), I do want to answer the question, “How long should your answer to an interview question be?” this way:

DO keep your answers relatively succinct. If you want to know how long it takes to answer a question, time yourself…You can probably get a lot of words into just 30 or 45 seconds. BUT – remember that it is even more important to actually answer the question with details that will support your ability to DO THE JOB! Don’t start with a lot of excessive background information that does not seem to relate to the question itself.

Get to the point – include details that will hook the reader, and be sure to actually answer the question. In the long run, as long as you don’t go on and on, the length matters less than the content.

For more on interviewing:

How to tell a STAR story.

Tips to turn your interviewer into a fan

The most important interview questions

My mock interview clients improve their interviewing skills exponentially! Could you use a job search jump start? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.

photo by HCM Hitchhiker

30-Day Job Promotion – a review. Win a copy!

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30.day job promotionJ4475I am a big proponent of “driving your own career bus.” I believe that each individual maintains responsibility for his or her career path. Sometimes, driving your own career bus means identifying red flags at work that indicate a potential lay-off, sometimes it means finding a new job because you really hate the current position or because there are no growth opportunities. However, sometimes, driving your own career bus means purposefully seeking a promotion at your current job.

Some may ask, “Can I really work on getting a promotion? Isn’t it more about waiting for the good news from my boss?” If that is your approach, RUN, don’t walk to get a copy of 30-Day Job Promotion by Susan Britton Whitcomb. So much about your career is in your hands, and you need to have good information and advice to empower yourself to drive to the next stop in your career plan!

Susan takes the reader, step-by-step through a series of tasks and considerations. First stop? Figure out what the promotion will really do for you? Are you sure that is the job you want? The fact is, while you may have a more prestigious title and earn more money, it is important to consider how a promotion will impact your life and day-to-day happiness.

There are many important factors when considering seeking a promotion. A few covered in the book: timing and your promotability. With detailed charts, checklists and explanations, the author helps the reader uncover key issues and outline a game plan.

Susan reminds readers that being promoted is “all about value” (p. 132). You need to know it AND you must be able to communicate it well if you expect a positive result. Suggestions of what to research, sample scripts and success stories round out this useful book for anyone thinking about taking the next step in his or her career.

Win a copy of 30-Day Job Promotion by commenting here or on these blogs. Comment on all of the posts to improve your chances  in the random drawing!

Examiner

GreatPlaceJobs
Secrets of the Job Hunt

If you’re thinking a new job is a better idea than a promotion, you may need some help getting your job search jump started! Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.

Looking for a job? Use old-fashioned marketing techniques – be where they are!

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deli meat.3387838463_c25c1b844fThe other day, I was in our local Target Super Store…School starts today where I live in Atlanta, so the store was packed with school-supply shopping parents and kids. Clearly, the area with the most traffic was in the back corner, with bins of Elmer’s glue, Crayola crayons and a slew of other “must haves” for school kids.

While rummaging through 6-for-a-dollar bins of glue sticks, I was surprised by a rolling food cart. The woman from the deli was bringing her wares to the back of the store – samples of deli meat. If you bought something, you received a free package of cheese.

Since it seems as if every experience I have turns into a lesson for job seekers, it struck me that the lesson of the deli cart is simple: Go where the people are! The majority of shoppers that day were tending to spend time in the back of the store, maybe skipping the deli counter. Bringing the deli counter to the people was a great idea, and I am sure many people bought something they might not have considered as a result.

So, if you are looking for a job, are you going where you are likely to encounter people who can positively influence your search? Some ideas:

Regular readers know I love to suggest using Twitter for the job hunt. If you’re on Twitter, you are in a space full of others like you, CEOs, coaches and a slew of people who may have common interests. It’s a place where there is a community for everyone. Even cat lovers! Everyone is a potential contact. If you are not there, you miss out.

LinkedIn. This is a given. If you don’t have an optimized LinkedIn profile, it’s going to be tough for all of those recruiters who are sourcing there to find you!

In-person meetings. Have you joined the local chapters of professional development groups in your field? (And do you attend their meetings?) Have you looked up Meetup.com in your area? How about your alumni organization? Don’t discount social groups that have nothing to do with your job hunt or professional interest. You never know who you might meet at a backyard barbeque or at the local swimming pool. Go where people you DON’T think can help you go!

What ideas do you have for meeting people where they are? It’s just as important for people marketing their skills and accomplishments to be in the right place at the right time as it is for merchants to target their customers with their products.

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Sometimes, it pays to  hire a coach to help you fuel your search! Need some help getting your job search jump started? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.
In Atlanta? GA is expecting > 10.7% unemployment. Get ahead of the game so you will be prepared to search for your next opportunity with local job search interventions: http://youneedajob.org/.


Sometimes, it pays to  hire a coach to help you fuel your search! Need some help getting your job search jump started? Not sure you can put all of the great tools at your disposal to good use? Need a great resume? Learn how I can help you propel your job hunt forward.

In Atlanta? GA is expecting > 10.7% unemployment. Get ahead of the game so you will be prepared to search for your next opportunity with local job search interventions: http://youneedajob.org/.



photo by Johnswilliamsphd

My, how tastes (and resumes) have changed!

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suit of armor101043722_8b4ae7064f_mI’ve been sharing career related epiphanies resulting from my recent sojourn in New York City. Specifically,  from the Metropolitan Museum of Art. Today’s focus: My, how our tastes and trends have changed!

Opinions about what is beautiful and what are useful ways to spend our time certainly have changed over the centuries! (When was the last time you donned a suit of armor to challenge a foe? Or slept in a Versailles-era inspired bed?) The same is true of resume conventions.

My friend and colleague Erin Kennedy recently pointed out a modern resume writing trend – adding color to resumes! As she notes, this is not an idea most professional resume writers would have entertained several years ago, but is something job seekers can consider today. Similarly, I find myself explaining to clients that I don’t write “your father’s resume.”

Yes – there are many things about resumes that are similar to those 20 years ago, but a lot has changed! Who would have thought that resumes would actually include online profiles, “social resumes” and blogs? Just as women don’t walk around corseted with big bustles, you want to be sure that your resume doesn’t look like something that belongs in a musuem because it is out of date!

I recently worked with a client whose resume I totally redesigned using a very modern style. Her reply, “I thought it was going to look more like the one I sent…Will this appeal to recruiters?”

I explained that the best resume professionals are not writing “your mother’s resume” anymore. Times have changed, and we need to change with them. My client showed her new resume to an (older) recruiter who admitted it wasn’t what she expected to see, but that she liked the format and how it outlined the candidate’s skills and made her stand out! I couldn’t have been more pleased!

One of my twitter friends, Vicki, suggested I update this post to provide some visual examples of dated and modern resumes. So – follow this link to review my resume transformations – for some examples of the way resumes look today compared to old-fashioned versions. Thanks, Vicki!

What job search trends confuse or interest you?

There is no “one size fits all” career advice. Don’t you deserve the best, personalized information and help? Learn how I can help you with your search.

Frustrated that your search isn’t resulting in a job? In Atlanta? Join me and Stephanie A. Lloyd, CEO of Radiant Veracity for our series of in-person job search interventions. Read more about how to propel your search and sign up here.

The other side of the hiring desk, pt 6: How to turn a recruiter into a fan!

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desk6P10580178You’re looking for a job and you’d like to impress the recruiter. In today’s interview, learn some tips directly from a recruiter’s perspective! It’s important to know what recruiters are thinking, what they do and what they do NOT do if you want to work with one successfully. So, here is another from my series of interviews with my friend and colleague Stephanie A. Lloyd, a Talent Strategies Consultant and Owner of Calibre Search Group in Atlanta, Georgia. She is a National Careers + Workplace Columnist for Examiner.com and also blogs at Radiant Veracity. You can also follow Stephanie on Twitter.

What should job seekers do to turn a recruiter into a fan?

Turning a recruiter in to a “fan” shouldn’t be all that difficult. I’m contacted every day by people who impress me.

Once you identify a recruiter you think is a good contact for you, I recommend a brief, courteous and professional phone call, email, LinkedIn message or “Tweet” if on Twitter, with a brief introduction, a bit about your background and a description of the opportunity you’re seeking.

I personally prefer a brief email with the candidate’s resume attached so that I can review it and determine whether I have anything for the candidate now or potentially down the road – and if not, I can refer him or her to another recruiter and/or other resources that might be of help.

What does not impress a recruiter? Do you have any “real life” memories of candidates who made you want to run the other direction?

Sadly…where to begin?!? This is precisely why I started @JobSnob on Twitter, which was inspired by a candidate that I recently phone interviewed. He yawned throughout the entire interview! That was obviously a non-starter.

Another candidate whom I implored to wear a suit to his interview with our client…did not. He called me ten minutes after the interview began and said it was over. Knowing that something must have gone wrong, my colleague and I spoke with the hiring manager who stated that he was incredibly annoyed and insulted that my candidate did not have the respect to wear a suit to interview with him. This not only reflected poorly on my candidate, but also on our firm! Because I clearly could not trust this candidate, I did not work with him again.

The worst situation I’ve encountered in my recruiting career to-date was with the very first candidate I placed. She interviewed well with me and the client, and they asked me to extend an offer to her. I called her with the offer and stated, “This offer is contingent on a background check. You know your background better than I do, and if you’d like to wait until the results come back before giving notice, that’s perfectly fine.” She said no; that she was so excited and was going to give notice right then. And she did.

She went to work for my client before the background check came back (this was their decision). After they’d spent a week training her, they received the results. It turns out she was a convicted felon: forgery and writing bad checks. And she was an Accounting Manager! When they went to talk to her about it – assuming it was a mistake and wanting to clear it up – she gathered her things and said she wasn’t planning to come back on Monday anyway. I did manage to save the account with my client and had to do a replacement search at no charge. Fortunately, I quickly found someone they liked even better and she worked out very well. However, I could have easily lost that client over that situation.

Moral of the story: please be up front with recruiters you work with! If you’re not, you may not only jeopardize your relationship with us, you risk our relationships with our clients, our reputation and ultimately our livelihood.

Do you need help with your search? Follow this link to learn how I can help propel your job hunt!