Keppie Careers

Social media speaker, social media consultant, job search coach

The Most Important Interview Questions

By

What’s the question that every interview includes? It may be phrased in a number of ways, but it is the underlying question in every single interview query:

“Why should we hire you?”

After all, interviewers want you to sell yourself. It’s not up to them to figure out if you are a good match; it is up to you to draw the lines, connect the dots between your skills and their needs. If you don’t know why they should hire you, you certainly won’t be able to convince anyone else!

What’s the other most important interview question?

“Tell me about yourself.”

Even if you are an “experienced” or “seasoned” professional – do NOT consider this question an opportunity to launch into your life story. If you can’t zero in on a few brief autobiographical details and connect them to the position, you will be wasting your time and the interviewer’s patience.

So, how should you prepare
to address these questions?

Refer to your elevator pitch. Your pitch, which should contain information about you and your skills (customizible to individual targets) will focus on what problem you can help solve, include specifics about your abilities and accomplishments and demonstrate your expertise, interest and enthusiasm for their organization. Of course, all of these will be focused on the organization’s needs.

Your answers should NOT focus on what they can do for you – make sure you demonstrate how you can impact them in a positive way.

I invite you to refer to some of my earlier blogs for more advice about how to respond to interview questions to GET the job:

5 Tips to Turn Your Interviewer Into A Fan
Behavioral Interview: Have STAR Stories to Share

Keppie Careers will help you figure out why the interviewer should hire you – and give you the tools and information to make sure that you can do it! Do you need a resume? A mock interview? Keppie Careers can help: www.keppiecareers.com.

5 Tips To Turn Your Interviewer Into a Fan

By


Have you been thinking of interviews as an opportunity to be grilled with questions like “What’s your weakness?” and NOT focusing on them as chances to make a fan of your interviewer?  Today’s blog aims to change your interview mindset.  Research shows that a positive mindset is important in job hunting, so starting with what you can control is a good first step.

5 Tips to Turn Your
Interviewer into a Fan

1. Convince yourself that the interviewer really WANTS to hire you.
The fact is, it is tough to hire a quality employee. I can say from experience that your interviewer hopes that you WOW him or her with your answers and give fabulous reasons to hire you.  In essence, the interviewer is rooting for you!

2. Know what to say.
Prepare in advance.  A lot.  No, you don’t have to memorize answers to 100 interview questions, but be sure that you spend time thinking and practicing what you will say in response to topics that will come up:

  • Think of your key points (as they relate to how you fit into the job).  These points are your message.  They answer the question:  Why should we hire you?
  • Create several stories that illustrate your points and describe how you are able to fill the organization’s needs.  Stories should demonstrate successes, a time you overcame obstacles and examples of how you interact with colleagues and employers. Use the STAR technique to describe these situations.
  • Incorporate the fact that you’ve conducted research on the organization, their goals, values, accomplishments and needs in your answers.  Your interviewer will be happy to know that you spent some time on the organization’s website or reading up on them.  It’s flattering to know that you’re interested enough in the job to prepare.  Interviewers love prepared candidates.

3. Listen carefully and answer the question.
You won’t believe how many candidates reply to a direct question without actually answering it.  It can be a little painful for the interviewer.  Ask for clarification if necessary, even think for a few seconds before replying.  (Not too many seconds, though.)  If you don’t answer the question, you’ll lose your fan.

4. Don’t keep talking and talking (and talking)…
There is no quicker way to lose your audience than by droning on and on before you get to the point.  If it doesn’t seem that you’re getting to the point, you will lose your audience quickly.  Even if you do (eventually) answer the question, your interviewer will be busy making mental notes about what to pick up for dinner by the time you get to the point.  Be succinct.  Your interviewer will love it!

5. Follow Up
Send a thank you note.  It matters.

If you follow these tips, you’ll increase the likelihood of keeping a fan on the other side of the interview table.  That fan is much more likely to become a colleague if they like you as much when you leave the room as they did when they invited you to interview!  It’s in your hands – interview to seal the deal and GET THE JOB!

A Tribute to Mom

By

In honor of Mother’s Day,
I dedicate this post in
memory of my mom.

Few people doubt the important role mothers serve. A new book by Stephan Poulter, The Mother Factor: How Your Mother’s Emotional Legacy Impacts Your Life, suggests that “There may be a direct link between our career success and our mothers.” (Hat tip, Anita Bruzzese.)

Alexandra Levit recently blogged about Anita’s post about our mothers’ influence on career success:

The book’s thesis is that, whether we acknowledge it or not, our mothers leave an indelible impression on the people we become. Our ability to function in personal and professional relationships is based on our mothers’ “styles.” Poulter defines the five major styles of mothering as:

* The Perfectionist Mother: whose family must look perfect in every way.
* The Unpredictable Mother: whose ups and downs can create lifelong anxiety and depression in her son or daughter.
* The “Me First” Mother: whose children come second or last.
* The “Best Friend” Mother: who’s now in vogue but can wreak havoc.
* The Complete Mother: who provides guidance and shows compassion to her child.

For example, if your mother was a perfectionist, then you might have difficulty taking feedback at work. “Ninety five percent of the time it’s your emotional history spilling into the present,” Poulter says.

If this research is correct, I am even more lucky than I thought to have had such an encouraging, supportive, caring and giving mom. My mom was exceptional and unique in many ways. She had high standards for herself and others. She taught me to believe in myself, set goals and work hard to achieve them. She was instrumental in helping me develop my soft skills, including writing, communication and common sense.

My mom demonstrated a strong work ethic and instilled that ethic, along with a can-do attitude that supports me to this day. I am so grateful and appreciative to have had that foundation upon which to build my life and career. Thanks, Mom. I miss you.

Getting Organized for Your Job Hunt

By

Don’t Job Hunt Like a Chicken With No Head

You’ve probably already figured out that it’s pretty tough to conduct a job search unless you employ some organizational tools and methods.

Keeping track of contacts made while networking, jobs applied for, resumes sent, due dates, dates when you expect to hear from someone, dates to follow-up – it can be pretty overwhelming if you don’t put together a method to keep everything together.

Today, I was invited to a presentation by professional organizer Donna Smallin. The program was to showcase some fun and stylish organizational tools. Donna reminded listeners that being disorganized costs us money in time that we spend looking for things and lost productivity at home and at work.

She said one thing that I think applies to all job seekers who know that looking for a job is a full-time job in itself – “The best time to get organized is when you have no time.” I can certainly relate to that! Sometimes, we get so caught up in our “business” that we don’t realize how stopping what we’re doing and getting some perspective can actually increase productivity.

So, if you’ve been feeling like a job-hunting chicken with no head, take a break. Try chunking it down to overcome job search overwhelm. Consider what you can do to change your surroundings to make yourself more productive. Donna suggests that you clear your desk and keep materials that you need all of the time handy, such as clips, file folders, pens, etc. If you have what you need to be organized, it will be that much easier to make the leap into actually being organized.

Time is money, and when you’re in a job hunt, every penny counts!

Save time and money by hiring a career coach. Did you know that a professionally written resume can shorten the length of your search and qualify you for a higher paying job? Check our our services: www.keppiecareers.com.

ÂÂ

Silver Lining to Recession for Workers?

By

Do you see a proverbial “glass half full”

in this recession?

I’m on a listserve run by Peter Shankman called Help A Reporter Out (HARO). The purpose of the list is to connect experts and regular people with reporters and authors who have specific inquiries for projects such as books, newspapers, magazines, blogs and all types of media outlets. It’s free to join. The emails you’ll receive come with a dose of humor from Peter and some insight into what you might be hearing and reading about in the future. (Reporters, writers, experts and regular people can join by following this link.)

Today’s morning post (there are 3 a day) had an interesting inquiry. A freelance writer is doing a story with the theme, “Upside of the Recession.” (Listserv rules prohibit me from re-posting her contact info, but I don’t think Peter will mind that his list inspired my blog today!)

I’ve posted quite a bit about how to recession proof your job, job searching in a recession and tips for when job hunting prospects look bleak. With job seekers worried about their employment prospects, people losing their positions due to downsizing and prices for everything important going up, up and up…

Is there a silver lining to the recession
from the worker’s perspective?

At least one person I know thinks so. Nolan Feintuch, a real estate professional in Atlanta, believes that the housing market slow-down offers a “great opportunity for realtors to grow their businesses.” He notes:

Many agents are leaving the business and those who are serious are having to get back to basic sales skills to build their client base. It is common for agents to boost their careers during down markets.

Do you see any silver lining? Let me know in the comments section…

Keppie Careers with help you put your best foot forward for your job search. Need a great resume? Don’t know how to start your search? www.keppiecareers.com