Keppie Careers

Social media speaker, social media consultant, job search coach

Why Hire a Career Coach?

By

As college graduation season wraps up soon, it seemed like as good a time as any to remind everyone why hiring a career coach can be the difference between getting the job and NOT even getting an interview. ..

Would you pull your own tooth? Wire your own home for electricity? Do you cut your own hair? Most would say “no.” If it is important (involving our health, safety or appearance), we hire an expert.

The same principle should apply when job seeking. Your career is one of your most crucial financial investments. Whether you are actively engaged in a search, underemployed or unhappily employed, it makes sense to consult an expert as you embark on your search for a new job.

Most people don’t welcome the idea of a job hunt. It is hard work and may seem scary. Wouldn’t it be nice to have an experienced ally who will help you every step of the way? Keppie Careers’ mission is to encourage, enlighten and empower job seekers and provide a toolbox of practical tips and support. When we work together, you will overcome obstacles keeping you from making positive changes in your life. We offer confidence, clarity and job search know-how!

Career coaches add value on a number of fronts. Keppie Careers can help you with any of the following:

Goals assessment. Are you at a transitional point in your career? You aren’t sure what your next step should be? I can help you identify what you want next and get you on the right path to achieving your goals.

Social media presence. Do you need help optimizing LinkedIn, Twitter and Facebook for your job hunt? Need a social resume? Want to create an online presence and tell your OWN story? This is my specialty!

Critique and rewrite your resume and letters. Do you really want to face the job market with documents that are not optimized? Often, job seekers don’t view their resumes objectively. Misplaced modesty prevents them from incorporating their very best accomplishments. Ignorance of the resume’s purpose (it’s a sales document, not a laundry list of things you did) precludes them from producing a top-notch result.

Many job seekers don’t stop to consider how much money a less-than-optimal resume costs them. Consider, if you are unemployed, how much money you lose for every day that you are out of work? If your resume isn’t top-notch, you may not appear qualified for the salary that you seek or deserve. A professionally written resume will help shorten your job search and may qualify you for a higher salary. Your return on investment in yourself may pay off substantially!

Learn how to sell yourself. You must identify and be able to effectively describe your skills and accomplishments. I will your resume and help you recognize your marketable skills. Once you know what you have to offer, your ability to sell yourself via networking and in interviews increases exponentially!

General job search skills. Do you know how to look for a job? How savvy is your networking plan? Do you know where hiring managers are sourcing candidates? Do you know how to avoid common pitfalls?

Interview preparation. Tell us about yourself? What’s your weakness? What do you have to offer? Why should we hire you? Do you know the answers to these and other important interview questions? More importantly, do you know how to structure and deliver your answers to ensure optimal results? If not, you may be wasting your time. We all know that “time is money.”

Negotiating. Entering an interview or negotiation unprepared will cost you. I can help you prepare so you don’t lose money.

Career market knowledge. We spend our time keeping up with the market. We learn about new technology and approaches and stay plugged in because you don’t have the time, expertise or desire to do it. Helping people along their career path is our passion.

Do you want to achieve your career goals and save money? Hire an ally for your job hunt. An ally tells it like it is and helps you get where you need to be. Are you committed to discovering what you have to offer an employer? If you are motivated to make a change, Keppie Careers is here for you!


Work Getting Lonely?

By

Feeling lonely at work?  Work by yourself or from home and miss all of that great office banter?  The exchange of ideas?  The politics?

Keith Ferrazzi suggests seeking out a peer for support and camaraderie.  It’s a great idea to find a colleague who is in your field or a complementary field (a realtor and a mortgage broker is a classic example) to get together, shoot the breeze and share ideas.  I make a point to get together with other career coaches as much as possible.  There’s only so much online networking you can do before you want to actually speak to someone in person!

Another great idea is to find a mentor.  Coincidentally, the folks over at brazencareerist.com are highlighting how to get and keep a mentor.  Check out blogs by Caitlin Weaver and Ben Casnocha for thoughts on another way to network and avoid a lonely work life. ÂÂ

Remember – it’s up to you to drive your own career bus.ÂÂ

Don’t be lonely during your job hunt.  Keppie Careers is here to help.  www.keppiecareers.com

Don’t Dread Working a Room – Revise Your Thinking for Career Success

By

It’s always a good time for a reminder of the importance of extending ourselves in order to meet job success – literally.  Jason Jacobsohn at Networking Insight suggested that networkers who dread a room full of strangers change their mindsets to take full advantage of the potentially beneficial contacts before them.  He suggests the following mindsets (commentary my own):

Mindset 1: Room Full of Opportunity
Remember, all it takes is one great contact to get you on the way to where you want to go. If there is a room of people, every “Hello, my name is…” could turn into a possibility.  You may meet your next employer, business partner or spouse.  All you need to do is walk inside and introduce yourself.  No one is going to bite you.  Just do it!

Mindset 2: Channel Fear into Energy
How many people do you know who LOVE to “work a room?” Probably not many.  Most of us (even extroverts) don’t jump for joy at the idea of a room full of strangers.  A little nervous energy could be a good thing.  Don’t let fear paralyze your chances for job search success.

Mindset 3: Speaking Practice
If you’ve developed and practiced your elevator pitch, there’s no better place to use it than a room full of potential contacts.  This is just the opportunity you’ve been waiting for!

Mindset 4: Posture Practice
Jacobsohn reminds us to have good posture, a firm handshake, smiles and strong eye contact.

Mindset 5: Learning Opportunity
It is nice to sell yourself, but remember that you have a great opportunity to learn about other people in networking situations.  Think about how you can help them before trying to figure out what they can do for you. You don’t know enough to know what it is you don’t know.  (Trust me…This is true.)

Networking is a way to open those doors.  I’ve written about the importance of speaking to people you think can’t help you.  One way to break the ice in a networking situation is to find someone whom you are pretty sure isn’t a great contact.  Approach them, introduce yourself and try out your elevator pitch.  You’ll get great practice and you may be surprised to learn how the “cold lead” may become your best networking ally.

Should You Have a Board of Advisors?

By

Recently, Marci Alboher’s Shifting Career’s article in the New York Times hosted a guest author on the topic of a personal board of advisors:

A personal board of directors is simply a collection of people who know you, are interested in your well-being, and have useful points of view. You consult with them on a regular basis -– say once every six months….A person doesn’t have to be famous, influential or even successful to be a good board member. All that’s required is knowledge in a particular area. Your sister may offer better insight than the head of a trade association.  

In the comments section of Alboher’s post, many laughed at the idea, suggesting that these advisors use to be called “friends.”  However, as Alboher notes in her introduction, assembling a personal board  is not a new concept.  In the press toward personal branding, professionalizing advice that we might normally seek from friends and family is not a surprising jump.

Someone who is stuck in a career or job and doesn’t know what to do next can benefit from purposefully assembling advisors. Networking throughout your career is one way to create an informal group of advisors (maybe even a mentor if you are lucky). 

Of course, it is important to vet your advisors.  You don’t want people who will always agree with you, but you do want people who know you, your situation and are skilled in the topic about which you need advice.  Asking the wrong people (those who don’t have your best interests at heart or don’t know what they are doing) defeats the purpose.

Sometimes, it’s a good idea to hire advisors.  For example, if you need tax, financial planning or legal advice, you may want to consult a professional.  (Shameless plug:  if you need a resume written, do seek advice from those in your field, friends and relatives, but recognize that most of them probably do not have resumes that optimize their skills and accomplishments. You’ll do better if you hire someone to write it for you.  I’m not the only one offering this advice!)

Keppie Careers has a board of advisors to inform us about career trends in various industries.  Need a resume?  Job hunting advice?  Keppie Careers will help you every step of the way!  www.keppiecareers.com

Solutions for Work Gossip

By

Did you know that 60% of employees consider gossip their number one pet peeve at work?  This, according to a Randstad USA survey reported in Newsweek’s March 10th issue, Loose Lips Sink Shifts, by Anna Kuchment. 

Kuchment’s article reports that, at one small Chicago firm, the problem was so big that they attacked the issue of office gossip by forcing an employee who says something negative about another person behind his or her back to repeat it to their colleague’s face.  One might imagine that this would stem the tide!

The article acknowledges that some gossip helps employees connect and learn important information that wouldn’t be available to them otherwise.  However, Kuchment offers several tips to keep in mind if gossip is getting out of hand at your office:

Separate the good from the bad.  Venting can be helpful, but mean-spirited bad mouthing is not.

Learn to deflect. Try not to get sucked in to a gossip mill.  If someone makes a nasty comment, stay neutral and consider playing dumb.

Set a time limit. Are layoff rumors running rampant?  Make a point to touch in with a reliable source once a week, but don’t spend the rest of your time spreading unproductive gossip.

Don’t overshare.  Keep personal sharing to a few close friends who will keep your confidence.

Never gossip by e-mail.  A paper trail is dangerous – and hard to deny!  Plus, you never know who might “accidentally” forward your scurrilous e-mail message to the entire office. 

Is the word at work that jobs are in danger?  Can’t stand your gossip-y colleagues?  Keppie Careers will get you ready for your job search!  We’ll write your resume, prep you for interviews and coach you along the way!  www.keppiecareers.com