• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Keppie Careers

Social media speaker, social media consultant, job search coach

  • About
    • Expert Job Search and Social Media Consultant / Speaker
  • Services
    • For Job Seekers
    • For Entrepreneurs
    • Social Media Coaching and Consulting
    • Speaking/Keynotes
  • Resources
    • Sample Resumes
    • Blogroll
    • Quoted In
  • Books
  • Blog
  • Contact

How to introduce yourself

June 17, 2012 By Miriam Salpeter

I’ve written before about the elevator pitch – your value proposition or a personal infomercial. This pitch is a brief introduction to you with a focus on what you have to offer your target audience. I’ve offered tips about writing a succinct pitch that is useful and to the point.

Recently, I presented on this topic to a group of women considering making changes in their lives and careers. In my presentation, I suggested an elevator pitch of 35 words or less.

Netshare Inc’s blog focuses on the “micro pitch,” which is an “escalator” pitch that is complete in 140 characters, the number allowed on Twitter. The key is to “get to the point.”

Since not everyone will need to condense a pitch to 20 words or less, I’m suggesting thinking of the answer to the question, “What do you do?” in 35 words or less.

Answer these questions in your pitch:

  • What do you do? What do you offer? What makes you special and unique? (Relative to the person you’re meeting.)
  • What is your goal/objective? What do you WANT to do?
  • What impact do you have? What results do you create?
  • How do you create positive results?
  • Why should the person care? (Target your pitch so it’s relevant to each person you meet.)

Use this template. Note that the information doesn’t need to be in this exact order (see sample):

I work with (target audience) to (situation/solve what problem_). This is how (results/impact).

Here’s a sample pitch for me and Keppie Careers:
As an author, speaker and coach, I help job seekers and small business owners achieve their goals by writing resumes and marketing materials and by teaching them how to leverage the power of social networks. (35 words)

What’s your short pitch? Share it in the comments.

Learn more about how to pitch and many more tips in You Need a Job: 5 Steps to Get One, which I co-authored with Hannah Morgan.

photo by mikeandanna

Related Posts:

  • Online tips for job seekers – On CNN
  • Another Halloween Job Search Horror Story
  • Halloween Job Search Horror Stories
  • How to decide between two job offers
  • How to survive a long job search

Filed Under: Career Advice, Networking Tagged With: elevator pitch, job search expert, job search speaker, keppie careers, Miriam Salpeter

Follow Us!

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter

About Miriam

As the author of seven books and an expert source for CNN, The Wall Street Journal, The New York Times and other media outlets, I offer cutting-edge information on the latest trends to help you – or your business – succeed. Learn more about how I can help you… Let’s get started!

The Smart Business Owner’s Social Media Help Desk

Social Media Help Desk

Services

Be an Insider: Sign Up to Receive Special Offers & Free Gift






Preferred Partner Career Coach

Primary logo stacked

Advice to Grow Your Business

Click here to read more about growing your business.

Follow Us!

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter

Be an Insider: Sign Up to Receive Special Offers & Free Gift






About Keppie Careers

Are you a job seeker or business owner? You’ve come to the right place.!
Click here to find out more.

Contact Us

Have a question or comment?
Click here to Contact Us.

© Copyright 2022 Keppie Careers