Keppie Careers

Social media speaker, social media consultant, job search coach

Making a difference may help you find a job

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Over the weekend, I was honored to be invited and to attend Civic Ventures’ Purpose Prize awards gala and the day of learning that followed. Civic Ventures is “a think tank on Boomers, work and social purpose.” People over 60 who are improving their communities and the world receive Purpose Prizes that recognize and reward their efforts. Five people receive $100,000 and five receive $50,000. It was something else to meet the prize winners and fellows who are doing amazing work in what might otherwise be their “retirement” years. (View highlights of the events captured on Twitter by searching #purposeprize.)

In fact, I didn’t hear anyone mention the word “retirement” without it being followed by a laugh. As if to say, “Like there is time to relax. There is too much to do.”

Inez Killingsworth won a $100,000 prize for her work heading Empowering and Strengthening Ohio’s People. The organization helps homeowners avoid foreclosure by negotiating with banks for more favorable terms on mortgages. When receiving her award, she commented, “if you know something is wrong and you don’t try to do something about it, why are ya’ here?” (Learn more about Inez and her work here.)

Take a look at the video (below) about Inez from Civic Ventures. (See more videos at Civic Ventures’ site.) I will be sharing stories from winners and other remarkable people I met during the weekend in Philadelphia on my blog in the next few weeks. I hope their stories help inspire you if you are a job seeker to begin to think about how you can use your time and expertise. No matter what your age, there is something out there for you to do that makes good use of your skills.

Maybe you don’t want to start your own non-profit or launch a movement in your community, but there is sure to be some place or organization that needs you. You never know when that something may turn into a paid position.

Learn more about Inez below:

photo courtesy of Civic Ventures.

Tips for effective networking

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Today, I am delighted to share a guest post by Alexandra Levit, courtesy of JobSTART101.org.

JobSTART101 is a first-of-its-kind course that’s free and available to college students and recent graduates nationwide. Alexandra, whose blog is Water Cooler Wisdom, is an author and speaker on business and workplace issues. She is also host of JobSTART101.

The purpose of professional networking is to gain information, increase your visibility in your field, and establish personal connections that will help you advance in your career. No matter how much you love your job, you should always be looking for ways to expand your networks because, ideally, your contacts will follow you from position to position. A strong network allows you to get advice from trusted sources, to keep your professional knowledge current, to find career opportunities, and to support the careers of others. Young professionals who are willing to ask for help will find it easier to navigate within their organization and perform their job duties. Your network can be an excellent source of information when you have a question that you do not want to ask your co-workers or supervisor.

Your network should have lots of variety; individuals from different companies, career levels, and professions can add a range of perspectives. Keeping in touch with your college friends who might be in different companies and industries is a great way to populate your network. Joining a professional association in your field and regularly attending its events is also a smart idea. Finally, investigate your company’s sponsored programs; many organizations provide opportunities for individuals to network within the company. Training events, visits from management, guest speakers, or various types of interest-based events can yield the same type of contacts as an external event.

Know that it takes time to authentically populate your network. But also know that each new contact is a step in the right direction. When I first got into educating people on twenty-something workplace issues, it was startling how helpful I found just one meeting of the Chicago chapter of the American Society for Training and Development. I walked out of the event with business cards for several potential clients and mentors. My network increased after only one event.

Before going to such an event, think about what you hope to get out of attending. Is it general knowledge? Is it a new contact in your field? Or perhaps you are looking for someone to provide input on one of your projects? Understand who the speakers will be at the event and how you might contact them or access their materials in advance of or after the event. Also, learn what other companies and individuals might be at the event. Prepare a few questions that you want to explore, and set a goal to answer them at the event. For example, if you want to do an informational interview—a thirty-minute conversation with an expert on a new development in your field—your goal may be to find someone at the event with that type of expertise. Think about how you would propose a call with that individual, or if this person is local, perhaps a face-to-face meeting might make more sense.

Many experts are willing to speak and share their knowledge, but some may not be as willing. Don’t become discouraged. It may take a few attempts at building your network to make a personal connection. Once you have received an initial response and are moving forward with an interaction—whether it’s in person or via e-mail or phone—be friendly, respectful, and conscious of the contact’s time constraints. Confirm your contact’s available time and the topic you want to cover. If you have the opportunity to sit down with a contact in person, remember to make eye contact, smile, shake hands firmly, and exchange business cards. Ask thoughtful questions and listen carefully to the answers.

If you are meeting over coffee or a meal, when the check comes, simply say to your contact, “I invited you here today, so this is my treat.” This, combined with a handwritten thank-you note, will make the best possible impression and leave the door open for future follow-up—which you should do, of course! If your contact gave you any advice or suggested a course of action, touch base every few months with an update on your progress. And since effective networking always involves give and take, think about ways you can help your contact in return.

JobSTART 101 is a free, online 90 minute course dedicated to helping college students and recent grads master skills critical to workplace success. Check it out at www.jobstart101.org.

photo by Nimages DR

Job Action Day – how to create job opportunities by being a connector

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For the third year in a row, I am thrilled to be invited to participate in QuintCareers’ Job Action Day, when many career professionals write about the selected, timely topic. QuintCareers explains, “The theme for Job Action Day 2010 is “Creating Opportunity.” At a time when traditional full-time jobs with benefits are giving way to temp jobs, contract/project work, and part-time jobs with limited or no benefits, job-seekers must be both open to nontraditional twists on jobs and creative ways — such as through submitting job proposals to employers — to land positions.”

I write a lot about using social media and other “non-traditional” approaches to job search. I believe in social networking tools, and know that entrepreneurs can win business using them and job seekers can land opportunities. I particularly love Twitter, and have often waxed poetic about how useful it is for job seekers. (See this post for links to my thoughts about using Twitter for job hunting.)

Attending several conferences recently (Career Directors International, a career coaches’ and resume writers’ convention and Society for Human Resource Management (SHRM), Atlanta, an organization dedicated to recruiting and HR issues) inspired me to go a little retro for this post.  I’d suggest that to create opportunity, you need to think about being a connector (someone who enjoys introducing people, for personal or professional benefit).

Wikipedia defines “connector,” a term Malcolm Gladwell popularized in his 2000 book The Tipping Point:

Connectors are said…to be people in a community who know large numbers of people and who are in the habit of making introductions. A connector is essentially the social equivalent of a computer network hub. Connectors usually know people across an array of social, cultural, professional, and economic circles, and make a habit of introducing people who work or live in different circles.

Although connectors are rare — only one in several thousand people might be thought of as a true connector — they are…very important in the healthy function of civil society and business. Connectors are also important in trendsetting.

My friend, Jenny DeVaughn, is the best example of being a connector that I know. Jenny is the Director, Social Strategy at Bernard Hodes Group, where she is “responsible for developing and overseeing the implementation of social media strategies for clients, including ongoing training.” She is an expert regarding recruiting for today and develops and implements social media recruitment strategies for clients, including Fortune 500 organizations. She also has her own blog, Social Precision, where she shares tips and up-to-date ideas relevant to both the hiring side and job seekers.

I had a chance to see Jenny speak to a packed room at SHRM-Atlanta. (Read some of her advice  HERE.) She’s clearly way ahead of the curve when it comes to technology and connecting online. She shared that she is one of the top three most connected women on LinkedIn! You may assume someone so focused on online connecting might not be a skilled in-person networker, but the opposite is true when it comes to Jenny.

Jenny creates opportunity wherever she is. I have never stood next to her without watching Jenny introduce someone to another person, suggest some potential business or personal commonalities, make a connection or offer an idea. It amazes me how focused she is on helping other people succeed and what an awesome link she provides by letting each person know how the other person might relate to what he or she is doing.

Creating opportunity is an important and relevant topic, and one that job seekers need to think about in an environment when jobs are few and far between. Take a lesson from a connector — Jenny sees opportunity just by looking around and by thinking ahead. She obviously makes it a point to know what people do, what skills they have and makes the most of this information by sharing it and introducing people.

Think about it — how can you make opportunity by looking around? Who might you be able to introduce to someone else for a potential opportunity? How can you help those around you? When you are in that mindset of being a connector and serving as a hub of information and resources, it will also help you identify opportunities that may be available to you.

Stay tuned for a post about my friend Laura Labovich’s tips for how to introduce yourself effectively and for impact when meeting in person!

Please check out these blog posts that are joining mine in supporting Job Action Day 2010:

You can also find Job Action Day 2010 posts on these blogs:

It’s not a sprint, it’s a marathon: how to break out of your job search rut

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Anyone who might have happened upon my tweets yesterday will know that I am a University of Michigan fan. Yes, I graduated from Michigan, and have terrific memories of trekking to Michigan Stadium with 100,000+ of my closest friends to watch games.

Today, I want to talk about Michigan’s new quarterback, Denard Robinson. He had an amazing start to the season. People were talking Heisman Trophy. Fans and pundits gave him credit for winning Michigan’s first four games where he posted amazing rushing and passing yards. In the first four games of the season, he ran for 905 yards, eight scores and threw for 1,008 yards and seven scores with only one interception.

Yesterday’s (34-17) loss against Michigan State was another story. Denard made three costly turnovers and ran for a season-low 86 yards. (Two should have been touchdowns instead of interceptions. Like a knife in a fan’s heart.)

Now, everyone’s saying “goodbye Heisman trophy” and recognizing Denard as vulnerable and human instead of a superstar.

What’s the career lesson here? Is it “You are only as good as your last job?”

How about “Remember, it’s not a sprint, it’s a marathon?” No matter what — if you are having success (or not), you need to stay on top of things to either 1) keep achieving the results you want or 2) change results that need to be different.

Just as Denard Robinson needs to move on from an admittedly pretty disastrous game, if your job search isn’t going well, you need to think about what you can do differently and do it. While Denard has tapes to watch and coaches to coach him on how he can do better next time, maybe you only have you and your lack of a job. Can you break out of a rut (if you’re having a rut) on your own? Maybe investing in some advice is a good idea. Think about it.

As a coach, I can’t help but suggest that there is nothing better than good, solid, one-on-one coaching to help identify problem areas. I’ve said this many times — an investment in your career or job search has the potential to repay you many times.

Another great option for job seekers is THE CAREER SUMMIT. Tons of career advice, all for a low price of $99 for a short time. Check it out now, before the early bird is over at the close of business today – Sunday, October 10th.

The topics include everything from how to think about finding a job you love, to what has changed in search, demystifying the recruiting process, online career management, interviewing and (last but not least) — strategies and tips for your resume, social media profile and job search. Read more HERE or visit the site HERE to learn more.

We can’t all be Big 10 quarterbacks with a staff to support us, but you can access tons of great professional advice via The Career Summit. Think about it!

5 things to do if you need to look for a job

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Yesterday, I joined Steve Boese and Shawna Moerke on their online, call-in radio show,  HR Happy Hour. The show focuses on  current topics in Human Resources with leaders and experts in the field. I participated because this week’s show featured The Career Summit – a series of online webinars aimed at helping job seekers (and prospective job seekers) achieve their goals.

During the show, Laurie Ruettimann, one of the masterminds for the Summit, asked fellow guest Ryan Paugh, Community Manager for Brazen Careerist, a great question. She asked what he would do if he were looking for a job today.

Listening in, I started to think about how I would answer that question in a sound byte. I answer this question with clients every day — helping people decide what to do when they are ready for a career change is my business. What’s the “quick and dirty” reply?

1. Identify what you offer. Figure out your value proposition as it relates to the market. Practice explaining how your accomplishments and experiences support your ability to solve specific problems.

2. Research target organizations that will value your skills and expertise. Find organizations who have problems you can solve.

3. Create materials that target your ideal organizations and opportunities. This includes a focused resume, an optimized LinkedIn profile and a totally professional social networking identity.

4. Connect, connect, connect. Use best practices for social networking. Expand your network using Twitter/LinkedIn/Facebook. One best practice: give before you get. There are many steps to help you succeed with online networking, but knowing what you have to offer others is an important first step toward success.

5. Keep doing it! Hopefully, the more you engage with others, both in person and online, the better you will get at doing it successfully.

These are some of my first steps for job seekers. What ideas do you have?

(You can listen to the whole HR Happy Hour here.)

If you are looking for a job, you may also want to check out THE CAREER SUMMIT. Tons of career advice, all for a low price of $99 for a short time. Check it out now, before the early bird is over at the close of business Sunday, October 10th.

The topics include everything from how to think about finding a job you love, to what has changed in search, demystifying the recruiting process, online career management, interviewing and (last but not least) — strategies and tips for your resume, social media profile and job search. Read more HERE or visit the site HERE.

photo by bellybouncer